Social Media & Marketing Intern
• Developed brand strategy to boost online and offline sales; increased D2C sales by 3x in Q1 and Q2 2023
• Drove growth marketing initiatives across influencer and brand partnerships, email, and socials (with a focus on Instagram, TikTok, Twitter, and LinkedIn) while responsible for managing over 60k followers → Achieved a 30% conversion rate through email campaigns
• Collaborated with a 30-member creative team, integrating customer insights with strategic vision to enhance content performance • Managed and negotiated all business marketing and strategic partnerships (Notable partnerships: The Boiling Crab, UFC, TAO Group, Sam’s Club, H.Wood Group, Jack Harlow, Myles Turner)
• Strategized and executed all activation events including LV Marquee Day Club, Poppy LA, Comedy at The Plaza, 711 tradeshows, and more • Produced over 50 educational and entertaining short-form videos for TikTok, Flip, and Instagram, using CapCut, Canva, and Adobe Creative Suite
