
Corporate

Danone, Danone Waters China

Vitamin Water Brand: MIZON
Participated in the brand’s sustainability campaign


Limited Edition
Brand-new packaging design, flavors, tagline

Summer Intern
• Led Danone's sustainability campaign for the Bottled Vitamin Water brand, preparing 10,000 eco-friendly batches for launch
• Developed and executed marketing plans for a new product line, generating $200,000 in sales and expanding brand presence
• Analyzed market data and introduced reusable packaging, enhancing the brand's social and environmental impact
• Managed strategic marketing campaigns across multiple channels, ensuring timely execution to meet brand objectives